Editorial Calendar

View a printable version of the 2017 Editorial Calendar.

Issue Date SBJ In-Depth Industry Events Sponsored Sections* Ad • Materials Close
3rd Quarter 2017
July 10 Profile: Atlanta Sports Market     6/26 - 6/28
July 17 Culinary Marketing And Activation In Sports     7/3 - 7/5
July 24 The Education Issue     7/10 - 7/12
July 31 Executive Search/Executive Recruiters     7/17 - 7/19
Aug. 7 Ticketing EPL Season Opener   7/24 - 7/26
Aug. 14 Youth Sports    Sustainability*
Youth Sports Facility/DestinationShowcase*
7/31 - 8/1
Aug. 21 College Football Season Preview    Fan Experience* 8/7 - 8/9
Aug. 28 Tennis 2017 U.S. Open, 8/28-9/10, NYC  Mercedes-Benz Stadium*
Fall Sports Lineup*
8/14 - 8/16
Sept. 4 NFL 2017   Little Caesars Arena Opening*  8/21 - 8/23
Sept. 11 Game Changers: Women in Sports Business  Game Changers Conference, 9/14, Marriott Marquis, NYC Sports Commissions*  8/28 - 8/29
Sept. 18 Facilities: Premium Seating   Dale Earnhardt, Jr. Tribute*  9/5 - 9/6
Sept. 25 Power Players: Public Relations   Las Vegas Sports*  9/11 - 9/13
4th Quarter 2017
Oct. 2 NHL 2017     9/18 - 9/20
Oct. 9 Sports Media: Social Media Sports Facilities & Franchises, October 11-13, Omni Hotel, Atlanta    9/25 - 9/27
Oct. 16 NBA 2017     10/2 - 10/4
Oct. 23 Data and Analytics     10/9 - 10/11
Oct. 30 Sponsorship and Marketing Sports Marketing Symposium, November 1-2, Crowne Plaza, NYC  Sports Marketing and Properties Showcase*  10/16 - 10/18
Nov. 6 College Basketball Season Preview Sports Media & Technology, November 7-8, Marriott Marina del Rey
The Inaugural esports Rising, November 9, Marriott Marina del Rey 
Target Center Renovation*  10/23 - 10/25
Nov. 13 The Fight Game     10/30 - 11/1
Nov. 20 Power Players: Regional Sports Networks   Sports Gives Back* 11/6 - 11/8
Nov. 27 Facilities: Security
Plus: 13th Annual SBJ/SBD Reader Survey
The Inaugural Dealmakers, November 29, NYC  Professional Facilities/New Construction* 11/13 - 11/15
Dec. 4 College Sports Intercollegiate Athletics Forum, December 6-7, Crowne Plaza, NYC  Directory of College Degree Progams in Sports Business*
College Facilities/New Construction*
11/20 - 11/22
Dec. 11 The 50 Most Influential People in Sports Business     11/27 - 11/29
Dec. 18 The Year in Sports Business     12/4 - 12/6





is a weekly must-read on sponsorship, advertising and marketing news written by SportsBusiness Journal/Daily Editor at-Large Terry Lefton. It is consistently one of the most widely read features in the magazine.

LABOR & AGENTS BY LIZ MULLEN covers the dynamic world of sports agencies and talent agents, as well as the key labor issues facing the sports industry. Her weekly column is a can’t-miss among top sports agents and talent negotiators, as well as league and labor leaders.

BREAKING GROUND BY DON MURET covers the latest news and trends among sports facilities and venues in this weekly column, which is a favorite for facility managers, architects, contractors, vendors, concessionaires and other partners. The column examines new elements in facility design and development, seating and ticketing.

is known for its provocative and spirited opinion, offering a unique perspective on the latest trends in the dynamic and fluid sports media space. From rights fees to programming trends to ratings spin, Ourand delivers keen analysis of some of the hot-button issues that everyone is talking about.

A ongtime sports business veteran, Dr. Bill Sutton authors a monthly column on best practices. His column continuously receives the most feedback and response of any column to appear in SportsBusiness Journal. Sutton details best practices on ticket pricing, renewals, group sales and corporate sponsorship strategies applicable to both leagues and sponsors.

presents issues and perspectives intended to move the industry forward in its thinking. Rich Luker, the well respected consultant with Luker Co., writes thought-provoking pieces that examine the latest societal trends in sports consumption and habits. He features trending data on issues, such as the interest in sports among our youth, and thoughts from industry leaders about what’s on the horizon.

*Issues To Be Determined will be added to the SportsBusiness Journal site as they are announced. To get the latest information go to www.sportsbusinessjournal.com and click on the Advertise With Us section.

All editorial topics listed here are subject to change, without notice, at the discretion of the publisher.

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